Published in Groove With Us·6 days agoRevision Rounds are Where Good Ideas Go to DieConsider this familiar scenario: Your client or boss wants a new design for something, so you create it. Then, they asks for changes, so you make them. …Revision3 min read
Published in Groove With Us·May 13Developing a Creativity MindsetMaking space for the unexpected I’ve known instinctively for a long time that it’s easier to live life with an abundance mindset than a scarcity one. But recently I heard something interesting: in a study quoted by Dan Ariely in a course of his on decision making, farmers scored higher…3 min read
Published in Groove With Us·May 2I’m re-routiningI’m re-routining this month and I am exhausted. “Re-routining” is a word I learned from my very wise fellow Groover, Alison, and instantly fell in love with it as soon as I heard it. It’s that process you go through when you are changing up a habit; your schedule, your…Routine2 min read
Published in Groove With Us·Apr 13Experimenting with Deep WorkA recovering perfectionist’s trials with taking a break — In Deep Work, one of my favorite books about getting into flow, Cal Newport writes about a surprising fact: If you’re being intentional with your time and energy, and managing to get into flow often during your day or your week, you will find that the human brain is usually…Deep Work2 min read
Published in Groove With Us·Apr 1Timely Tip: Why tasks don’t always need to be done to be usefulI’ve often thought that using your time intentionally is one of the biggest life hacks because it brings an enormous amount of effectiveness for comparatively little effort. There are many ways to use time intentionally, but one of my favorites is for annoying household chores, or what might be called…Productivity Tips2 min read
Published in Groove With Us·Mar 21Why Groove isn’t designed to exploit your weaknessesOn designing an ethical internet — A great many subconscious decisions are being made by our brains every time we browse online or interact with our favorite apps and gadgets. Decades of experimentation and exploration by tech companies, researchers, and psychologists since the internet first entered our homes has centered around “getting people to _________” —…Product Design3 min read
Published in Groove With Us·Nov 25, 2021My Path to Groove — Tova SafraThere’s a problem — and the solution isn’t a “thing” — We’ve all heard there’s a great resignation going on, and it isn’t a passing fad. Millions of people are fed up enough to take action on their realization that it’s about. freaking. time. that we stop living to work rather than working to live, chasing our tails day after day…Freelancing6 min read
Published in Groove With Us·Jun 9, 2021Designing Groove From the Ground UpGoing from zero to one requires a laser focus on just these key things The starting line I first met Groove’s founders for a design brainstorming session over Zoom during one of the COVID lockdowns. Josh and Sruli had started working on their idea of a social coworking platform, but nothing really concrete…Product Design6 min read
May 26, 2020How to get feedback on your new website, and improve it without going insaneHaving created websites, apps, and other digital products for clients, I know the pain of sending your new creation out into the world — and not necessarily knowing how it’s faring. If you’re a designer, that may happen when you press the “publish” button on your online portfolio. For entrepreneurs…Portfolio5 min read
Oct 24, 201920 Years in design: notes for those starting outBrief advice for surviving and thriving — I’ve been designing professionally now for — ahem — quite a while. OK, two decades, to be specific. And while, for some, that fact might feel like old age creeping in, I’m of a different school of thought. Over the course of these years I’ve had the opportunity to design…Design5 min read
